‘My Skill 12x12’ Campaign focuses on 12 different skills that are in line with future transformations and guarantee development in various vital sectors in the UAE. Advanced skills are classified along three main categories, namely, Foundational Literacies, Competencies, and Character Qualities. Additionally, there will be a fourth category covering Specialised Skills for each individual sector.

The 12 skills on the list are: Scientific literacy, creativity, critical thinking/problem solving, leadership, empathy, tech literacy, financial literacy, collaboration, communication, adaptability, social and cultural awareness, and growth mindset.